05 Sep JPM Advises Merkur Casino in Balkan Bet M&А Transaction

JPM recently advised Gauselmann Group, the prominent leader in the German market of organizing games of chance, on an acquisition transaction in Serbia.

Merkur Casino Austria (a member of the Gauselmann Group) acquired joint control over Beo Impera, Pionir Internacional, Balkan Bet and Merkur Games.

With more than 250 entertainment centers – located in 8 European countries and operating under the Casino Merkur-Spielothek brand, Gauselmann Group is a family enterprise with international presence in entertainment/games of chance businesses, in addition to its other lines of business.

JPM also advised the three parties in the transactions concerning complex notification structures for the three mergers, resulting from the acquisition of joint control over Beo Impera, Pionir Internacional, Merkur Games and indirectly over Balkan Bet, and all three were unconditionally approved by the Commission for Protection of Competition in May and June 2017.

Partners Nenad Popovic, Jelena Stanković and Nikola Poznanovic led the JPM team in advising on the M&A, while partner Nikola Poznanovic advised Gauselmann Group regarding the merger approvals before the Commission for Protection of Competition.